Blogs
At Pool Marketing Site, we often share social media tips with owners and managers of pool and spa companies who aren’t exactly sure how to use social media sites like Facebook and Instagram to their advantage. They are often unclear on what it takes to create a presence that drives sales, or they simply have Read More
It’s been said that a bad pool company review can spread like wildfire. A recent story published by the industry’s leading media outlet, Pool and Spa News, only further proved this as true in late June. The story published highlighted the wrongdoings and mishaps of a select few American pool builders and sometimes the communities Read More
Short-Form Videos (Two Minutes or Less) are Top Content Marketing Performers
Content Marketing, Digital Media Marketing, News, Video Marketing
When online, how much time do you like to devote to watching a single video? If your answer was two minutes or less (also known as short-form videos), you’re in the majority. Altimeter recently took note of all of the major emerging trends this year, and the short-form video was among their top 5 list. Read More
Facebook & Instagram Outage Highlights Importance of Multi-Channel Marketing
Digital Media Marketing, Facebook, Instagram
If you attempted to upload a photo or video to Facebook or Instagram last week, chances are it wasn’t a success. Users were greeted with blank images and video placeholders on July 3, 2019, across multiple social media networks. Instagram took the most significant hit as the inability to upload and view images as well Read More