Blogs
1.6 billion people are connected to small businesses on Facebook. More than two billion people use Facebook every month. With this level of reach, every pool and spa business should already have a presence on Facebook. The platform allows you to reach any audience you want, at any time. Creating effective Facebook Ads for your Read More
In May, Facebook launched Facebook Shops, its most significant move into e-commerce yet. The new feature allows small businesses to build online stores on Facebook and Instagram. Facebook Shops is already enhancing businesses’ ability to offer simple, affordable, and accessible online shopping to their customers. Here’s everything you need to know about Facebook Shops: What Read More
Your (Online) Reputation is Everything In the pool and spa industry, we all know the importance of online reviews. In today’s ever-changing marketplace, a business with bad reviews probably won’t last long. If you have good reviews on Facebook and Google you’re doing pretty well. But what about all those potential negative reviews sitting out Read More
Online Marketing Shifting Towards Interactive Ads
Digital Media Marketing, Facebook, Online Marketing, Social Media
The world is going full-on digital. From entertainment and real estate to healthcare and banking, those who dare to ignore technology are taking the tremendous risk of being ignored and forgotten. Advertisers are likely the most acutely aware of the importance of incorporating technology into their marketing efforts. Television, radio and print advertisements are out Read More