Blogs
If you have a pool and spa business and pay a fortune for marketing, you likely spend a significant chunk of it on pay-per-click advertising for a good reason – it’s highly effective. PPC marketing enables you to stick to a marketing budget because you are not paying unless your campaign works well. But what Read More
Digital advertising has become the norm when promoting a business in the modern world. Even local companies are turning to online promotional strategies to attract more customers. The term “digital marketing” can refer to a wide range of advertising strategies. Some are free, and others cost money – such as Google search ads. In a Read More
Pivot Your Pool & Spa Business for Success in 2021
Digital Media Marketing, Google, Online Marketing, Online Shopping, Retail, Web Design, Web Development, Websites
COVID-19 has made consumers shop online more than ever before, even for large purchases like pools and spas. Even if many customers make their final purchase in-store, half of all retail sales begin with online research. And that figure is expected to rise to 58% by 2022. Now is the perfect time to prepare your Read More
If you’ve read our two previous blogs, you know that Google Ads is a must for pool and spa businesses, and you learned some key strategies and insights to help make the best decision. You’ve learned the importance of transparency and a big mistake to avoid when choosing a pool and spa marketing agency. When looking for a marketing Read More