Blogs
Google Reviews Now Displaying Customer-Generated Images
Google, Online Marketing, Reputation Management
Quality images play an integral role when researching products and companies online. As such, it comes as no surprise that Google will begin to show customer-generated images on Google reviews. Currently only available in the United States, clients and customers can now upload images of the pool products you sell, of the custom water features Read More
Google Chrome to Start Blocking Pool Websites with Mixed Content
Google, Web Design, Web Development, Websites
Last week Google stated that they will begin blocking mixed content on its Google Chrome browser. The update – known as Chrome 79 – is set to take place in December 2019. This is a big deal considering Google Chrome is largely the most popular web browser in existence today. So what exactly is “mixed Read More
Google Ads for Pool Companies: Worth It or a Money Waster?
Google, Local Marketing, Online Marketing
Pool advertisers and business owners who have spent any amount of time in the digital media marketing space have likely tinkered with the idea of Google Ads for pool companies. But while there are loads of benefits – like attracting new leads and driving sales – the horror stories about failed campaigns, loss of revenue Read More
The Latest Research on Why Google My Business Listings Matter
Digital Media Marketing, Google, Local Marketing, Online Marketing
The latest research on Google My Business listings has proven once again the importance of claiming your pool company’s business listing on the network. Bright Local spent over a year and a half analyzing 45,000 Google My Business listings across 36 industries. The findings can be found in their 2019 The Google My Business Insights Read More