Blogs
email marketing
The Saturday after Thanksgiving is the day when millions of U.S. consumers pour into small businesses all over the country to “shop small” and support the local community – it’s called Small Business Saturday! And now in its fourth year, Small Business Saturday (which is November 30, 2013 this year) has become a well-established annual Read More
With 82% of customers still opening up emails from companies (Litmus), it’s safe to say that email is still an important component to overall digital marketing strategy and should be considered as such. With the amount of emails that you and I, and our customers receive every single day, it can be hard to stand Read More
A successful marketing strategy seems to be on everyone’s mind nowadays. Internet marketing, specifically inbound marketing, is constantly evolving to the “next best thing”. Adding the newest feature or trend you read about a couple of months ago may seem like a good idea, but suddenly becomes old news by the time you actually do Read More
You might be asking yourself, who talks about email anymore? Isn’t email out of date? No. Email hasn’t lost its pizazz. Effective email marketing is still extremely important for reaching and retaining customers. According to the Direct Market Association, the average ROI for every $1 you spend on email, you get back $40.56. 63 percent Read More